The Future of Digital Out of Home Media
Where: The StudioIMC Lab & Gallery
95 Morton St 7th Floor, New York City

When: Thursday, September 10th - opening night 6-11PM
Friday, September 11th - Keynote presentation & educational panels
Saturday, September 12th- musical performances
Sunday, September 13th - show remains open
Monday, September 14th - show closes at 6PM



The 3rd IMC Exposition invites to NYC the world's top new media artists, designers, agencies, brands, & research institutions: those passionate about the urban screens & mobile technologies that are shaping the future of "Digital Out of Home" media.



Artists & Panelists soon to be announced...

About
The 3rd IMC Exposition invites to NYC the world's top new media artists, designers, agencies, brands, & research institutions: those passionate about the urban screens & mobile technologies that are shaping the future of "Digital Out of Home" media.

In this completely interactive show, media art installations & innovative advertising technologies are controlled by the audience via body movement, voice, & cell phone, blurring the lines between physical / real. Featuring interactive billboard ads, immersive environments, full body video games, video art, mobile games, & social software, the 3rd IMC Exposition explores how our relationships to our cities and to each other will be completely transformed by new media.








Artists & Panelists soon to be announced...

Program
OPENING NIGHT - Thursday, September 10th, 6-11PM
Keynote presentations & Educational panels - Friday, September 11th , 2-8PM-

Panels
1. The Outernet is Coming: The Future of Out of Home Advertising
The future of digital out of home advertising, immersive tech, mobile, & social software

2. Democracy, Technology, & Art: The Future of Art and Technology in Public Spaces
Media art in public spaces, user generated content & Web 3.0


3. Responsive City: New Media in Urban Planning & Architecture
Software Tools, Responsive Architecture, New Media Art

4. Big Games: Mobile Gaming on an Urban Scale
Big games, MMOs, Virtual worlds, mobile gaming

Saturday, September 12th- musical performances
Sunday, September 13th - show remains open
Monday, September 14th - show closes at 6PM



Artists & Panelists soon to be announced...